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Case study

Tallow & Co

A balm that works but photographs like nothing at all.

Cover image for a case study

What we shot

Forty UGC pieces where the product never appears until the last three seconds.

Forty UGC pieces where the product never appears until the last three seconds.

We had been briefing creators to hold the jar up. Reel told us to stop and the numbers moved.

Owen Reece, founder

All case studies

40

pieces delivered

Two months

over

18 %

of pieces ran as paid ads, against 4 % of their previous library

7 days

median from brief to a usable cut

Reel

Social media agency: short form video and UGC

Unit 12, Ardwick Works, Manchester M12 6JH

Unit 12, Ardwick Works, Manchester M12 6JH

hello@reel.studio

hello@reel.studio

Monday to Friday, 9:00 to 18:00 GMT

Monday to Friday, 9:00 to 18:00 GMT

Reel Studio Ltd, registered in England 12119045. VAT GB 341 8870 22.

Reel Studio Ltd, registered in England 12119045.
VAT GB 341 8870 22.

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